Demand Generation

• Instructor: David Berkowitz
• Duration: 10 weeks

Work smarter, not harder. Get 30+ years of professional marketing expertise at a
fraction of the cost with our condensed 3-month demand generation program today.

Are you maximizing the value of your marketing assets?

If you’re a startup, agency, or independent business, sub-optimal marketing could be preventing your message from reaching the right audience.

Unfortunately, the traditional solutions present problems of their own: work with an experienced marketing agency (for tens of thousands of dollars – or much more) or outsource to a cheaper option (with no guarantee that they can deliver).

At Serial Marketer, we’ve created a better path forward.

Unlock expert analysis without the hefty price tag.

Drawing from professional tech and marketing experience over the past 30+ years, we have put together a three-month demand generation program that gives you the best of both worlds. Through 150+ hours of expert insights and analysis, you’ll gain an accurate, in-depth snapshot of your current demand generation outlook, as well as recommendations and tools for moving forward.

1. COMPREHENSIVE AUDITS

   Our digital marketing experts do a deep dive into your current B2B marketing processes, including an audit of your website performance, SEO performance, and social media presence.

2. COST-EFFECTIVE ANALYSIS

   Instead of hiring an expert for a full-time gig or trusting your marketing to an unseasoned amateur, our 3-month plan lets you access the experience of professional marketers without breaking the bank.

3. CUSTOMIZED ADVICE

   With 30+ years in the marketing game, we’ve helped 175+ companies develop winning marketing strategies. Our secret? Advice that is 100% unique to your specific industry and overall business goals.

PROFESSIONAL GUIDANCE, RIGHT AT YOUR FINGERTIPS.

Get expert insights delivered in only 3 months. Maximize the value of your marketing budget with Serial Marketer’s two-pronged approach today.

• PHASE 1: UNEARTH INSIGHTS

  Following a meeting with your team, Serial Marketer will get to work assessing and auditing your website, SEO, social media, and other marketing materials.

  During this initial stage, we will also develop an actionable customer persona, score your website and social media channels, and provide recommendations re: brand positioning.

• PHASE 2: INBOUND UPGRADES

  To help you generate more demand and successfully grow your business, we provide customized recommendations based on a combination of our findings from Phase 1, industry-standard best- practices, and discussions with you and your team.

  In addition to recommendations and advice, we will also provide you with effective B2B marketing templates we’ve developed over the years; you’ll wind up using many for years to come.

PUT 30+ YEARS OF MARKETING TO WORK FOR YOU.

Founded by digital marketing veteran David Berkowitz, the Serial Marketer team has provided our unique blend of creative insight and data-driven analysis to clients representing 175+ businesses, agencies, and growth mode startups across the globe.

Don’t just take our word for it – using our streamlined demand generation program, past clients have increased marketing-qualified leads by 100%, while simultaneously shaving months off the expected turnaround time.

Turn expert insights into measurable results.

Since 2016, the Serial Marketer team has been fine-tuning our approach to deliver the most value at the lowest possible price point. By accessing professional marketing insights through a streamlined 3-month program, you can cut costs by up to 10x without impacting the quality of service.

Due to the in-depth, condensed nature of this collaboration, the number of clients we can work with at once is limited – before working together, we require a meeting to discuss your specific goals and make sure we are a good fit.

Ready to save thousands
– or tens of thousands –
in marketing costs?

After identifying issues with your B2B demand generation or online marketing, you have a few different options:

• OPTION 1:
  BUILD AN IN- HOUSE TEAM

  This is at least a six-figure or seven-figure investment that fast-growing businesses tend need when they scale, but it’s often hard to justify those costs when you’re focused on building your business for long-term success.

• OPTION 2:
  OUTSOURCE TO AMATEURS

  The internet is full of bargain-basement marketing solutions…but the majority of them are inexpensive for a reason (they don’t know what they’re doing, and they don’t get results).

• OPTION 3:
  HANDLE THINGS YOURSELF

  The DIY approach is cost- effective, but it also carries risk. As a business owner, do you know enough about online marketing to craft and execute the right plan?